StarChain is the global entertainment and cultural digital asset chain developed by the StarChain Foundation, featuring an open and scalable blockchain infrastructure tailored for the creative and cultural industry. This means that, based on StarChain, there is potential to build a rich array of business applications tailored to specific scenarios.
Project Introduction
StarChain encompasses numerous applications including copyright marking, IP project crowdfunding, a global IP rights exchange, global distribution of IP derivatives, and content platforms. StarChain will integrate IP copyright holders, developers, traders, and create an IP public chain, StarCoin, big data, and community into a single IP asset exchange.
The IP asset exchange is the core application on StarChain, which represents its inherent competitive advantage and value. Through the exchange, everyone can participate in early investments in cultural and creative IP projects like angel investors, enjoy dividends from the incubation of IPs, gain from the appreciation of IPs, and form a circular ecosystem for the exchange of IP derivative products, representing a revolutionary new model for the IP cultural and creative industry.
The StarChain team has been deeply involved in the pan-entertainment and cultural creative industry for many years, with businesses spanning film production, promotion, artist incubation, training, and brokerage. The team has produced 332 films to date and has successfully collaborated with many well-known domestic and international directors and actors, fostering various high-quality contents.
Ecosystem Construction
StarChain is a public chain supporting permission management, leading to a decentralized ecosystem. This is a carefully considered choice for the large-scale cultural industry. From the perspective of the StarChain team, this is a feasible optimal strategy given the current industrial landscape.
1. Basic Mechanisms for Building the Ecosystem
The basic mechanisms for building the ecosystem include two aspects: technical and value-driven.
2. Visible Possibilities
Data services, data services for the cultural and creative industry or specific vertical segments; content production platforms, content production platforms based on StarChain with monetization and StarCoin incentive mechanisms; content aggregation and distribution services, content re-aggregation and distribution based on IP big data; comprehensive IP asset management platforms, diversified and one-stop IP asset management.
3. Demand Estimation for StarCoin in the StarChain Ecosystem
The StarChain project team focuses on integrating the platform ecosystem. In the early stages of the project, they have successfully formed a comprehensive strategic partnership with the centralized IP asset trading platform "StarHomepage" in the internet new entertainment sector.
"StarHomepage" will integrate its core businesses into the StarChain platform ecosystem. The Chinese version will gradually replace the virtual currency in existing transaction scenarios with StarCoin, while the upcoming international version will use StarCoin as the sole settlement currency. At the same time, "StarHomepages" signed clients and established products will directly join the StarChain IP asset exchange.
Application Scenarios
1. Celebrity Value Management
Asset issuance, influence monetization, fan economy – community, interaction, consumption, rights redemption, and value asset management.
2. Film and Television Applications
Film and television crowdfunding, anti-counterfeit box office presales and settlement, advertising and promotion.
3. IP Digital Assets
IP discovery, incubation, trading, crowdfunding, management, rights, sharing, packaging, and derivatives.
4. Original Content
Digital assetization, rights confirmation, distribution, content incubation platforms, and asset issuance for original content such as novels, movies, TV series, games, anime, drama, music, and variety shows.
5. Entertainment Industry Applications
Coexistence of multiple chains, cross-chain, cross-system, cross-domain, entertainment application development, asset exchange, and highly adaptable entertainment business models.
6. Decentralized Exchange
Global decentralized IP, rights, and digital virtual currency trading platform.